MEET the DESIGNER Lynsey Burns of Cub Bag
posted on May 01 2016
Introducing Lynsey Burns and her new range of super practical AND stylish Baby Changing Bags--Cub Bag. We love the boho hipness of this sling plus it's super utilitarian. Which totally appeals to our low maintenance parenting style.
We had the pleasure of interviewing Lynsey about how she came up with such a cool solution to help the harried life of new parents.
Lynsey Burns (40) is mom to Bailey (5) and Baxter (3)
Where are you from? And where are you Based?
We live in a little village in the Highlands of Scotland called Bonar Bridge. I am originally from the Highlands and moved back 6 years ago after living in London and LA for 15 years.
Describe your neighbourhood
Very quiet village with amazing forests and a beautiful beach nearby. It’s a lovely place for our children to grow up and we are lucky to have lots of community projects working to keep us all entertained!
How do you see the world changing around you? What trends are you noticing?
Technology and the time we spend using technology is changing the way we interact with each other and I worry about the impact this has on children (and adults). I get the feeling that it will all reach a tipping point with the next generation and I hope they will look back and think we were all mad to spend so much time looking at screens. Technological developments are so amazing but being free of screens is so much more calming and living in the moment is so much more rewarding.
Who are you?
I am a creative, bubbly, sometimes manic Mum, I love being outdoors and love riding horses, walking the dogs, hanging out with my boys. I try to juggle too much and just started training to be a yoga teacher on top of the every day craziness. I embrace the madness and try to remember how quickly my little boys will grow up so constantly try to live in the moment.
How do you feel about inspiring future little citizens of the world?
I think our brand is about making the lives of Mum’s a little bit easier and happier. I hope helping mums to be happy makes happy babies and children. We have plans for a series of children’s books so these will hopefully inspire children to be loving, caring and compassionate.
How did the idea for your business come about?
I travelled around South America when three months pregnant with my first son (we booked the trip before I knew I was pregnant and it included a four day hike to Machu Pichu) I was really inspired by the multi-functional manta carriers the Peruvian women used for carrying children, shopping, everything! I then could never find a changing bag I liked so developed a bag very loosely based on the carriers. I still use the original bag (for the kids swimming gear, for work (my mac book fits perfectly in it!) for travelling, I still love it and so pleased I now have a selection of colours and fabrics to choose from!
What were some of your biggest challenges in starting your business?
Finding the right fabrics (as the bag works as a feeding pillow I wanted to use really baby-friendly fabrics – washable, waterproof, hypo-allergenic) while making sure the bag was on trend with current styles and a bag that parents would enjoy using for every day use. Being so far north in the UK is a challenge however I am determined to make it work without being away from the kids too often. There are a lot of challenges.
What’s innovative about what you do? In terms of your craft, design or sourcing?
All of materials and fabrics are made in Scotland. Our bags are handmade, locally, by a small team of seamstresses. Making everything in Scotland is a huge challenge and the costs are higher however, this is part of our brand essence – we want to employ locally and create jobs for mums and grannies! We hope that customers will appreciate the traceability of our products and see them as something they will use for a long time so worth the investment.
How do you get the word out to get more fans?
Instagram, bloggers, FB, magazines
Managing a business and having a family is a lot of work, what’s your secret for staying organised?
It’s chaos! I try to give myself a realistic amount of work to do every day and I think I am probably more productive than I have ever been. I stay off social media and blitz what I need to do each day in a couple of hours. I use a notepad to write down ideas as they come into my head and I meditate for 10 minutes twice a day to stay calm!
What’s the best part of being your own boss?
I love the creative side of what I am doing and I love being able to choose the people I work with. I feel in charge of my own destiny and know I can only try my very best to make it a success How do you feel about motherhood?
I love being a mum, I think most of time I am winging it and that most mums always feel they are doing a good enough job. But again, we just have to try our very best and live in the moment.
How have you changed since you became a parent?
I have more patience and I feel more secure and content in life. At the same time I do feel more anxious and protective. There is just so much love for them that you want to protect them and encourage them to be as free as possible while keeping them safe – easier said than done with two crazy little boys!
What is unique about designing for children?
I love that so many mums design based on their experiences as a parent and there is so much respect for Mum’s trying to do their own thing while creating great lives for their kids. It has so much meaning and you can feel the passion as a result.
What are your future plans for your business / designs?
We are launching bags for kids and I would love to extend our products into kids outdoor clothing and interiors. As well as getting our children’s books published.
What is your favourite smell?
Freshly cut hay. Freshly baked bread. The Sea.
What’s your most treasured possession?
I think my horse, Ruby.
Where do you find inspiration?
I always come up with ideas when I am walking the dogs. I have been reading about Coco Chanel lately and feel it has given me inspiration to do my own thing and believe in my ideas.
How do you relax?
Yoga, Meditate, Ride my horse.
Name other designers who you love and are inspired by
I love kids brands - Tobias and Bear and GirlstalktoBoys. I am falling back in love with luxury design and love Mui Mui and I am transfixed with what Alessandro Michele is doing at Gucci right now (it’s so beautiful).
What single thing would improve the quality of your life immensely?
A cleaner! It’s a very small ask but just buy me a little bit more time.
What is something you have thought of which really should exist but it doesn’t yet?
Done it, The Cub Bag.
Out of all the things your child has now what will you save for the day they become parents themselves?
Probably our 1950’s silver cross pram
What does a family heirloom mean to you? Can you give an example of something your family holds dear to their heart?
We don’t really have any family heirlooms. I think the clothes and jewellery my Grandmother left me are my most precious memories.
Can you recommend a piece of art that everyone should see because it can change your life?
I still love Claude Monet’s paintings. There is something incredibly calming about sitting in front of the original Water Lilies. The Kelpies sculpture in Scotland are amazing too.
A big thanks to Lynsey for taking time out of her busy schedule! If you have any more questions, go ahead an submit them below I am sure Lynsey would be happy to reply.
Make sure to tell new moms about these cool bags and check out the amazing collection here.